Russell Bates’s skill for both subtle and eccentric comedy along with his insightful casting has most seen him directing campaigns for major brands including Axe, Bet Victor, Kellogg’s, L’Oreal, The Oscars, Sony, Head & Shoulders as well as Snickers (starring Joan Collins). He has been honoured by Cannes Lions and the London International Awards.

Russell was also responsible for co-creating and naming the infamous character of Derek Zoolander, directing the short film “Derek Zoolander, Male Model” starring Ben Stiller for the VH1 Fashion Awards. Russell has also directed comedic shorts for the MTV Movie Awards, Comedy Central, and the People’s Choice Awards.

Notable actors he has directed include; Stephanie Beacham, Danny DeVito, Jon Favreau, Will Ferrell, Paul Kaye, Jimmy Kimmel, Queen Latifah, Robert Pattinson and Owen Wilson as well as celebrity athletes; Dina Asher-Smith, Katarina Johnson-Thompson, Cris Carter, Austin Dillon, Josh Hamilton, Oliver Kahn, David Robinson, Phil Simms and C.J. Wilson to name but a few.

If all of that wasn’t enough, he is also a beekeeper. Russell has turned this hobby into a thriving business, producing the much-coveted Feral Honey brand in California.